About Us

Established in 1961, Eastern (1961) is now the
biggest reefer servicing company in Singapore.

We are the Authorised Service Agent / Warranty Centre of:

Company Profile

  • Parts Inventory: Around USD 3,000,000
  • Parts Distributor: Daikin Satellite Parts Centre (SPC)
  • Dealership: Carrier, Daikin, Starcool, Thermo King
  • Staff Strength: 120

New Business Opportunities (NBO)

  • New account for Ship-kit Management (PIL)
  • New overseas JV
  • Refrigeration Truck (Philippines, Vietnam, Malaysia)
  • Supply of Reefer receptacles
  • Rebuilt electronic parts
  • Provision of monitoring services (ONE)
  • BlueEdge Digital Reseller – Reefer/ Ports/ Vessels

oUR milestones


The Beginning

Eastern was established and founded by Mr Goh Hong Choon, and in its early days, business activities revolved around second hand car dealership and loans for the purchase of vehicles.


Started Reefer Servicing Business

Mr Willie Goh, second son to Mr Goh Hong Choon left Port of Singapore Authority (PSA) where he was a reefer technician for six years, and rendered his reefer machinery services to Container Depots under the same company name.


Joint Ventures Eastern (Vietnam) Co Ltd Vietnam

Locations of Service: Ho Chi Minh City and Haiphong 

Type of Services: PTI, Machine and Structural Repairs, Refrigeration Truck

Dealership: Carrier, Daikin, Starcool, Thermo King


Wholly-Owned Subsidiary Advance Marine & Logistics Pte Ltd, Singapore

Locations of Service: All the key Terminals in Singapore 

Type of Services: Sale and Leasing of Shipping Containers, Wireless Real-Time Monitoring System for Containers & Cold Room, Reefer Receptacle and parts


Wholly-Owned Subsidiary EHK Reefer Services Limited, Hong Kong

Locations of Service: All the key Terminals in Hong Kong

Type of Services: Ship-kit management, Export of reefer parts, Parts supply to vessels outside HKG (Busan/ Qingdao/ Shanghai/ Yokohama)


Joint Ventures IRS Eastern Inc, Philippines

Locations of Service: 1. Cavite  2. Batangas(Luzon) 3. Cebu(Visayas) 4. General Santos 5. Davao(Mindanao) 6. Cagayan De Oro 7. Panabo

Type of Services: Depot Operations, PTI, Machine and structural repairs, 24/7 Rescue hotline, Refrigeration Truck

Dealership: Carrier, Daikin, Starcool, Thermo King


Joint Ventures TRG Eastern Co Ltd, Thailand

Locations of Service: Bangkok PAT Port, Lat Krabang ICD, Laem Chabang Port

Type of Services: PTI, machine and structural repairs

Dealership: Carrier, Daikin, Starcool, Thermo King



Joint Ventures B-Twelve Eastern Services Co Ltd, Myanmar

Locations of Service: Yangon

Type of Services: PTI and machine repairs

Dealership: Carrier, Daikin, Starcool, Thermo King


Joint Ventures WCS Eastern Sdn Bhd, Malaysia

Locations of Service: Port Klang

Type of Services: PTI and machine repairs

Dealership: Carrier, Daikin, Starcool


Joint Ventures IRS Eastern Vietnam Co., Ltd, Vietnam

Type of Services: Refrigeration Truck


Relocation to New Main Office

16 Tuas Ave 8, a single storey JTC detached factory with mezzanine, total land size 56,843 sq.ft. and floor area 28721 sq.ft. 10 times bigger than previous main office and near to new mega terminal - PSA Tuas


Joint Ventures CoolTruck Sdn Bhd, Malaysia

Type of Services: Refrigeration Truck


Joint Ventures RMS Eastern Pty Ltd, Australia and RMS Eastern NZ Ltd, New Zealand

Locations of Service: 1.Sydney 2.Melbourne 3.Brisbane 4.Adelaide 5.Wellington

Type of Services: Part Sales, Pre Trip Inspections (PTI’s), 24/7 Emergency Service, Domestic Container Sales, Off Hire Inspections, Shipkit Management

Dealership: Carrier, Daikin, Starcool, Thermo King


Joint Ventures Cogent Eastern Precision Pte Ltd

Type of Services: Structural Survey and Repair